Digital Marketing
Brand Growth Campaign
360° digital marketing campaign with 300% ROI
Project Overview
Zenith Wellness was struggling to gain traction in a highly competitive market. I designed and executed a comprehensive 360-degree digital marketing campaign encompassing SEO, targeted social media ads, and influencer partnerships.
The Challenge
The client had a limited budget and needed high-converting leads rather than just brand awareness. We needed to strictly optimize Cost Per Acquisition (CPA).
The Solution
Implemented highly targeted A/B testing on Meta and Google Ads, focusing heavily on retargeting warm audiences. Optimized landing pages for conversion with strong CTAs and social proof.
Key Results
- Achieved a massive 300% Return on Ad Spend (ROAS).
- Grew Instagram following from 2k to 15k with high engagement.
- Reduced Cost Per Lead by 45% over the campaign duration.
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